Rou

Heh. I thought the ad was a spoof. No one could be that stupid.

Let me back up. There is a little non profit organization called CEI or Competitive Enterprise Institute. Basically, they’re a conservative mouthpiece. Limited government, free market type deal. Pretty boiler plate stuff that is unworthy of scorn or rantage.

But you see, sometimes groups do stupid stupid things. This group decided it was their time.

They made an environmental awareness ad. Normally such things are no big deal. Talk about what corporations are doing to keep the environment clean. Plant a tree. Search for new alternative fuels. Right? That’s what I expected.

No.

That would be… worthwhile. I failed to grasp that this little organization was going to be a corporate shill.

No, the ad they put out had a stream of images of national parks and kids playing, and such things. The voice over went along these lines:

There is something around you, that you can’t see. It’s essential to life. Plants breath it in. We breath it out. The fuel it gives us help us get away from back braking manual labor. It’s called Carbon Dioxide. CO2. Allowing us to create and move the things we need. Now, some politicians are trying to label it a pollutant. Imagine if they succeed. What would our lives be like then? They call it pollution. We call it life

What the mother fucking hell. Then the other one:

You’ve seen those headlines about global warming. Glaciers are melting. We’re doomed. That’s what some studies say. Others say the exact opposite. You never hear about those studies. The glaciers are growing, not melting. These environmental alarmists blame carbon dioxide from the fuels we use. They want us to cut back. But we depend on those fuels. We use them to light up our lives and protect our families. As for carbon dioxide: it’s not smog or smoke. It’s what we breathe out and plants breathe in. Carbon Dioxide. They call it pollution. We call it life.

I’m almost at a loss for words. First off, they call it a pollutant because it IS. If they doubt that in some manner, I welcome them to close there garage, turn on their car and hang out for a few hours. Or hang out on top of a smokestack.

If they want to argue that CO2 doesn’t lead to global warming, go for it. I disagree with those studies that they claim prove otherwise, but I welcome their input. But it’s pollution pure and simple either way. Calling it LIFE, is bullshit. It’s certainly part of the natural cycle of life. Plant need it to live. But you know what? They don’t need the god-awful amounts that the industrial nations of the world put out. And seeing as we’re chopping down forests, there are fewer trees there that can convert it into oxygen. Hence, more and more CO2 in the air. And that’s BAD. Even throwing out global warming, take a tour of downtown L.A., and ask yourself how those CO2 emissions are effecting your breathing. Can you feel it there in the back of your throat? I know you used to corporate cock there, but this time, something else tickling your tonsils.

Not a pollutant? Not a pollutant? Are you fucking insane? I mean seriously, do you have good elbow pads? Because you certainly bent over for the oil industry here. I suppose they at least give you lots of KY, right?

Secondly, the ad is filled with bullshit imagery that has nothing to do with CO2 production. Lots of panoramic views of huge forests. Some brief glimpses of people cycling in a park. Some close ups of people and dogs breathing. Not many huge industrial complexes. Not so much on bumper to bumper traffic jams.

There are a million ways to put out a pro industry ad about global warming. Show some proof that global warming isn’t as bad as they said. Put up some information showing what is being done to curtail pollution.

Telling the customer that pollution is good for them? That’s fucking wrong. It’s unconscionable.

You call it life? I swear. Fuck you. Just… fuck you.